Jacksonville Public Library

Blogging all-in-one for dummies, by Amy Lupold Bair and Susan Gunelius

Label
Blogging all-in-one for dummies, by Amy Lupold Bair and Susan Gunelius
Language
eng
Illustrations
illustrations
Index
index present
Literary Form
non fiction
Main title
Blogging all-in-one for dummies
Oclc number
1373601108
Responsibility statement
by Amy Lupold Bair and Susan Gunelius
Series statement
--For dummies
Summary
If you're looking for a complete guide to creating and solidifying your place in the blogosphere, you've come to the right place! Learn about the most popular blogging platforms, creating content worth reading, and methods for driving traffic to your blog. Cut through the confusion and find the facts about monetizing your blog, using the best blogging tools for you, and increasing reader engagement to become an active, successful member of the blogging community. You're ready to start blogging, so let Dummies show you the way!
Table Of Contents
Introduction -- BOOK 1: Entering the blogosphere. Joining the blogosphere ; Preparing to start and write a blog ; Blogging basics ; Blogging best practices -- BOOK 2: Niche blogging. Understanding niche blogging ; Benefiting from a niche blog approach ; Choosing your niche ; Writing for your niche -- BOOK 3: Corporate and non-profit blogging. Starting a business blog ; Developing a blog plan ; Choosing bloggers ; Writing an organization's blog ; Keeping yourself and your organization out of trouble -- BOOK 4: Figuring out blogging platforms. Choosing a blogging platform ; Finding the right blogging platform ; Taking a look at WordPress ; Using Google Blogger ; Understanding Medium ; Blogging with Wix -- Book 5: Blogging tools. Optimizing for search engines ; Measuring blog performance ; Enhancing content ; Staying organized -- BOOK 6: Promoting and growing your blog. Secrets to blogging success ; Building community ; Social networking ; Distributing content ; Inviting or being a guest blogger -- BOOK 7: Making money from your blog. Blog advertising 101 ; Publishing advertising ; Making money with affiliate marketing ; Publishing sponsored posts ; Monetizing with social commerce ; Selling ad space directly ; Benefiting from indirect monetization opportunities -- BOOK 8: Moving beyond writing blog posts. Painting a picture with visual content ; Reaching your audience with video content ; Getting social with social media ; Creating a podcast
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